The landscape of Web3 and blockchain technology is still rapidly evolving but convergence between the world of sports and technology has never been more prevalent. One of the most interesting of these partnerships has been STEPN, the move-to-earn app, and the Argentina Football Association (AFA). This collaboration aims to merge the passion of sports with the innovation of Web3, offering fans unique experiences and rewards. Token ATH! Token ATH! Token ATH! is pleased to be the first to publish the exciting information about this great partnership. It’s Genesis Sneakers NFT drop, physical rewards, and ambitious plan to define a new kind of fandom.

The STEPN and AFA Partnership: A Winning Combination

The collaboration between STEPN and AFA comes as a natural next step for both organizations. For AFA, it’s a chance to expand their global reach and connect with a new generation of fans. They want to go beyond being just a team people watch and become a brand that fans feel connected to. AFA intends to offer increased interaction with fans directly, including through raffles, physical rewards and exclusive experiences. This collaboration leverages STEPN's experience in the Web3 space to reach millions of users and grow AFA's pathway in Web3.

STEPN stands to gain from the partnership in terms of higher user growth and receiving validation for their mission within the Web3 space. STEPN now has more than 3 million monthly active users as of 2023. By collaborating with a world-renowned institution such as the AFA, STEPN stands to bolster its credibility and industry presence. This Smart Growth America partnership promotes active transportation by incentivizing walking and biking through rewards programs. Like STEPN’s model, users can earn real-world value for their movement, either in walking, jogging, or running. The move-to-earn ecosystem operates the first and only token economy to interact with its users, offering them a truly unique experience.

This collaborative endeavor represents an opportunity to build new forms of fandom. Third, it won’t just connect physical and digital worlds. It will do so in an integrated way. That’s why we’re introducing awesome new physical rewards for backers. Look for special items such as officially signed jerseys and game tickets to AFA matches, giving you the chance to support your favorite team virtually and IRL. AFA plans to play friendly matches in Asia, China, the USA, and the Middle East to engage with fans, attract new sponsors, and increase AFA's visibility in key regions. These initiatives, along with the STEPN partnership, underline AFA’s dedication to growing on a global level.

Genesis Sneakers NFT Drop: What You Need to Know

One of the most exciting aspects of the STEPN and AFA partnership is the creation of limited-edition NFT sneakers. These digital collectibles offer fans a unique way to engage with both brands and potentially earn rewards within the STEPN ecosystem. The Adidas x STEPN Genesis Sneakers collection had 1,000 digital items designed around historical Adidas running designs. Adidas has gone as far as establishing an entirely new product category for virtual gear, which includes these limited-edition NFT sneakers.

Earlier this month, Mooar kicked off a Raffle Mint that would distribute 800 NFT sneakers. This release marks a second unique collaboration between G-SHOCK & STEPN GO that has sparked plenty of interest. These STEPN GO NFT Sneakers allow users to earn rewards for daily exercise and interactions, including purchasing, lending, and borrowing. Players will be able to increase their earning potential by leveling up their kicks. A regular walker can even get 5 GST for each 1 power used! The entire move-to-earn ecosystem is powered by a complex token economy, which helps deliver users a truly unique experience.

Fans can access the NFT raffles through the Roll NFT app. Now it is easier than ever before for them to create or enter Rolls (raffles) using any NFT asset that they own! Current Active Rolls are displayed on the homepage dashboard and can be filtered by NFT collections and/or categories. A user’s profile page includes a feed of their current, upcoming, and completed Rolls. The NFT raffle system has created a fun, fair and transparent way to reward passionate fans with access to these limited-edition NFT sneakers.

Maximizing Your Chances of Winning: Tips for STEPN Users

For STEPN users eager to get their hands on the AFA-themed NFT sneakers, here are some actionable tips to maximize their chances of winning:

  1. Stay Informed: Keep a close eye on STEPN's official announcements and social media channels for details on upcoming raffles and events. Pay attention to deadlines and specific requirements for participation.
  2. Participate Actively: The more raffles you enter, the higher your chances of winning. Make sure to meet all the eligibility criteria for each raffle to ensure your entry is valid.
  3. Utilize the Roll NFT Application: Familiarize yourself with the Roll NFT application and learn how to navigate the dashboard, filter Active Rolls, and create your own Rolls.
  4. Engage with the Community: Join STEPN's online communities and forums to connect with other users. Sharing tips and strategies can increase your collective chances of success.

Follow these simple tips to maximize your chances of winning as a STEPN user. Join us as we plunge headfirst all the way into this amazing collaboration!

Benefits for STEPN and AFA: A Mutually Beneficial Partnership

For STEPN, the partnership means more users, stronger brand credibility, and further Web3 validation. Signing partnerships with widely-known brands such as AFA enhances STEPN’s credibility as a pioneer in the global move-to-earn sector. STEPN has announced a successful $5 million funding round. Its investors are very aligned to see the project succeed in the long-term with a 3-year vesting period and a 1-year cliff.

The collaboration provides AFA with exposure to Uber’s unparalleled and highly-engaged user base. It increases their global exposure and generates new revenue through NFT sales and sponsorships. By embracing Web3 technology, AFA can connect with a younger generation of fans and create innovative experiences that traditional sports marketing cannot offer. AFA is partnering with global leaders in specific fields, such as STEPN, a Web 3.0 lifestyle app, to expand its reach and grow its brand. AFA seeks to enhance its worldwide brand through merchandise and sponsorships. From licensing to franchise global brand development, they’re looking to make sure that consumers worldwide are identified and engaged with the Argentina flag.

The STEPN and AFA partnership is an innovative step towards sports marketing and fan engagement in the future. Both organizations are primed to change fandom forever by combining the thrill of football with the innovative technology of Web3. This new era will surely be as rewarding as it will be exciting for the fans.