Donald Trump is going all in on the Web3 craze. He’s building a really cool new blockchain game that’s sort of a mix between Monopoly and DeFi and NFTs. Co-developed with Trump’s former rival Bill Zanker, the massively multiplayer online game would let millions of users build, trade, and destroy each other’s virtual real estate empires. That said, Trump has moved the ball on an important issue. Once a skeptic of crypto, he’s gone all-in on blockchain to promote his brand and connect politically.
The game will feature in-game objects such as Trump Towers, upscale residences, golf courses, and political landmarks as NFT tokens. Satirical, humorous and meme-driven in nature, the game seeks to embody the cultural zeitgeist and make Web3 projects successful. It promises to be an inventive crypto-born Monopoly that brings a cultural flair. It will include monetized income streams, IRL branding, and NFT support.
Building a Virtual Empire
The central gameplay loop is about purchasing, flipping, and perfecting digital real estate. It takes a lot of cues from Monopoly but mixes in some interesting, potentially thrilling blockchain culture and possibilities. Players are able to purchase, sell, and upgrade properties with the Trump-branded memecoin, colloquially referred to as $TRUMP. Such a memecoin will likely drive transactions and community engagement, letting players flex their understanding of the game’s economy through gameplay.
The game combines fun, education, and wealth generation for its players. It’s sibling and competition. It functions within a larger ecosystem that was designed by Bill Zanker. Second, it connects to the emerging Web3 economy, weaving in financial incentives and ownership of digital assets. Trump’s foray into blockchain gaming isn’t simply a business decision. It’s a moment of culture that brings the worlds of politics, high finance, and internet meme-making together.
Leveraging Past Success
Trump’s previous success with NFTs, particularly the Trump Digital Trading Cards launched in 2022 and 2023, laid a strong foundation for his new blockchain game. These initial projects proved that there was a robust market for Trump-branded digital collectibles and developed a passionate group of supporters along the way. Our collective base of existing NFT holders is poised to receive the most thrilling advantages with the release of the game in the not-so-distant future. They’ll each earn in-game assets and token rewards, building a crypto-literate audience that increases user traction.
From that perspective, the game fits right into the larger strategic thinking around the changing digital landscape, placing Trump firmly at the heart of this culture-first Web3 economy. Here’s how Trump is leveraging his brand to lead the digital engagement frontier. He’s further combining it with blockchain technology to develop even more innovative possibilities.
The $TRUMP Memecoin and Future Prospects
The most exciting part of the game is its centerpiece, though—the Trump-branded memecoin, $TRUMP. Players will have the opportunity to utilize it as the in-game currency to purchase properties, upgrade them, and trade NFTs. We look forward to bringing you our memecoin as it becomes integral in powering transactions and building community engagement through MemeLand.
There’s a new memecoin in town and it’s going berzerk! It fits squarely within the growing trend of using cryptocurrencies to drive engagement and participation in online communities. The play is a smart one to deepen the artistic crisis game’s mass-market appeal, and in the process build a dynamic, engaged community around it. Using comedy and internet meme culture, the game finds innovative ways to deliver a fresh, laugh-out-loud experience around every dangerous corner. Perhaps more importantly, it further cements Trump’s pedigree to the Web3 world.
