Tag: brandstrategy

NFT Reckoning: 3 Lessons Nike's Stumble Teaches Us About Market Sanity

NFT Reckoning: 3 Lessons Nike's Stumble Teaches Us About Market Sanity

The NFT landscape. What a wild ride, right? You may recall when the metaverse was all the rage and even the biggest companies, Nike included, were going all in, offering people digital sneakers and VIP access. Now, we are seeing a major pull-back. Headlines shout about lawyers, derelict developments, and...