Nike is being sued for its role in the RTFKT debacle. This venture began with impressive fanfare, only to come crashing down, resulting in more than just an enormous branding faux pas. It's a flashing neon sign pointing to a complex intersection: the volatile NFT market, corporate responsibility, and the...
Nike's recent decision to pull the plug on its RTFKT NFT unit has sent ripples throughout the digital asset world, and it's not just about a sportswear giant trimming the fat. Forget the niche use cases— we’re discussing the massive, dangerous unintended consequences that would fundamentally change the NFT landscape...
We're watching Bitcoin dance near all-time highs. But is this sustainable, or are we just setting ourselves up for another gut-wrenching drop? The headlines are blaring about institutional investment, ETF inflows and whales loading up on BTC just to name a few. Positive technical indicators are flashing green. I can’t...
Reservoir has opted to sunsetting its NFT API just two months after raising $14 million in a Series A round. Even so, this move appears to be a symptom of bigger problems than a thoughtful, new strategy. Investors such as Coinbase Ventures, Union Square Ventures, and others flooded in, allegedly...
Okay, let's talk Bitcoin. You’ve read the articles and watched the news clips. It’s been trading well under $26,000 – quite a change from its halcyon days when compiling this post. Even XRP and Dogecoin are in the doghouse. Or is this something more — just another, albeit hefty, crypto...
Peter Brandt’s latest XRP prediction is causing waves – or rather, tsunamis – across the crypto markets. Brandt’s experience is not one to be missed. Admittedly, hopium is a strong drug, particularly in the digital asset space. He's not just some random Twitter talking head; he's a seasoned market veteran,...
I think we can all agree, the NFT space has been a bit of a whiplashing amusement park ride these last few years. One day, headlines scream about $15.5 million dollar sales, the next they whisper of floors collapsing. The recent drop has spooked a number of investors. Sales volumes...
As we all know, the crypto correction has been rough, with the entire altcoin market cap down about 41% since December. This recent downturn is an indication of a broader cooling trend in the digital asset space. Looking ahead to the third quarter at least, Coinbase analysts are hopeful that...
The NFT market, once a seemingly unstoppable force in the crypto world, has experienced a significant downturn, leaving investors and creators wondering about its future. Token ATH! is going to dig in to the totality. With caution, they’re offering a sober assessment of where we are right now and what...
Let's be blunt: the headlines screaming about an "NFT crash" are overblown. If these numbers are any indication, that is a troubling prospect. Sales volume has dropped 4.7%, showing there are less buyers and sellers, all lined up with recent downturns in crypto prices. So what? This isn't a crisis;...
The world of NFTs is full of surprises and twists. Right after you think you’ve seen the last big twist, here comes another one. This time around, the focus is on one of the most hyped NFT projects in the space — DeGods. As many know, Rohun Vora, more famously...
Rohun Vora’s resignation as CEO of DeGods sent shockwaves through the NFT community and world—sparking intense discussion and speculation with its announcement. A surge in sales followed, a counterintuitive reaction that begs the question: are we witnessing a strategic masterstroke or a potential unraveling? As someone who's seen enough market...
Rohun Vora is out as DeGods CEO. Sales are up. Everyone's talking about decentralization. Hold on before you pull out the party hats for this new Web3 revolution—let’s pump the brakes. Is this really about empowering the community, or is this just another power play in disguise?Decentralization Theater Or Real...
The DOOD token's launch wasn't just a blip. It's a blaring siren for crypto's real problem: wealth inequality. From a distance, you can watch the hype, the million-dollar market cap dreams, and then bam, the rug pull in slow motion. DOOD’s drop is not a surprising one-off. It’s the canary...
When the DOOD token launched, there was quite a bit of excitement. As the brainchild of the world-famous Doodles NFT collection, it rocked the already raucous NFT world. A minimum of a $100 million market cap from day one? It reeked of excitement, it whistled of hype, and quite honestly,...
Its introduction of a native token, $DOOD, on May 9, 2025, was well-publicized. That optimism soon soured as the new token plummeted over 99% in value. Token ATH! will analyze what went down, and most importantly, why it went down. We’ll dive into what this means for the future of...
Bitcoin is making a significant correction today, with the price hitting a new high above $106,000, before falling back down to as low as $100,833. This drop represents an end to Bitcoin’s recent upward path. The price of the cryptocurrency has tanked by almost 5.8%. Yet, it is able to...
The cryptocurrency market is frequently described as volatile, but the recent market movements have made those characterizations almost an understatement. One of the biggest big news is XRP’s recent pump. Not only has ETH performed better than most of its counterparts during the crypto bear market, it recently overtook crypto...