Tag: nike

Nike's NFT 'Rug Pull' Exposes Web3's Broken Promises to Gen Z

Nike's NFT 'Rug Pull' Exposes Web3's Broken Promises to Gen Z

The lawsuit against Nike, which seeks more than $5 million, isn’t only about the money. It's a seismic crack in the carefully constructed facade of Web3, revealing the chasm between the utopian promises peddled to Gen Z and the harsh realities of unregulated digital speculation. Nike, a brand synonymous with...

Nike NFT Lawsuit: $5M 'Rug Pull' or Risky Investment?

Nike NFT Lawsuit: $5M 'Rug Pull' or Risky Investment?

The universe of NFTs, or Non-Fungible Tokens, is the current digital asset wild west craze. It’s an industry where fortunes can be made or lost in the blink of an eye! At Token ATH!, we’re monitoring these advancements, cutting through the noise and BS. One of the most recent cases...

Nike NFT Lawsuit A Wake-Up Call For Market Stability Not Just Crypto

Nike NFT Lawsuit A Wake-Up Call For Market Stability Not Just Crypto

The Nike NFT lawsuit isn’t all about digital sneakers and disgruntled investors. It's a flashing red light signaling a broader vulnerability in our financial system, a system increasingly intertwined with unregulated digital assets. This is not just a crypto issue; this is a market stability issue that requires urgent attention.NFTs:...

Nike Sued for $5M Over RTFKT NFT Platform Shutdown

Nike Sued for $5M Over RTFKT NFT Platform Shutdown

This week, Nike was hit with a $5 million class action lawsuit after abruptly shutting down its RTFKT NFT platform. According to the lawsuit, Nike’s conduct led to millions of dollars in losses for investors in some NFTs. Jagdeep Cheema, the Australian plaintiff, claims that the platform’s shutdown led to...

Nike NFT Lawsuit: $5M Class Action - What Went Wrong?

Nike NFT Lawsuit: $5M Class Action - What Went Wrong?

Token ATH! is here to break down the latest legal drama shaking up the NFT world: a $5 million class-action lawsuit against Nike. The subject of the lawsuit—which seeks class action status—is that Nike misled investors about how secure and valuable its sneaker-themed NFTs were. As a consequence, shareholders lost...

Nike's NFT Fail: Proof Corporate Greed Kills Innovation and Hurts the Little Guy

Nike's NFT Fail: Proof Corporate Greed Kills Innovation and Hurts the Little Guy

Remember the Beanie Baby craze? The tulip mania of the 1600s? We should have known better—a speculative bubble, or two. Maybe we had learned our lesson. Apparently not. Nike’s disastrous foray into NFTs with RTFKT ended in contemptuous abandonment, setting a perfect example for future NFT players about the dangers...

NFTs Failed Gen Z: Why Nike's Retreat Proves Capitalism's Broken Promises

NFTs Failed Gen Z: Why Nike's Retreat Proves Capitalism's Broken Promises

Remember Tamagotchis? Those tiny, virtual pet pals that were all the rage back in the 90s? They were the coolest showpiece, until, of course, everyone’s died a slow death from lack of care. During the boom, corporate titans such as Nike were clamoring to tell you why NFTs would be...

NFT Hangover: Why Nike, Starbucks & Others Are Retreating

NFT Hangover: Why Nike, Starbucks & Others Are Retreating

The NFT market, once considered the future of art, culture, and digital ownership, is going through a major correction. Lawsuits, plummeting trading volumes, and the departure of key brands play a role in this dramatic shift. Token ATH! provides a new, fresh take, full of insight and vision while going...

Nike Faces Lawsuit After RTFKT NFT Values Plummet

Nike Faces Lawsuit After RTFKT NFT Values Plummet

The suit occurs just months after Nike closed down its RTFKT NFT project in December 2024. In early April 2025, one of those lawsuits came crashing into Brooklyn, New York’s courtrooms. It alleges that due to Nike’s actions, the values of the RTFKT NFTs plummeted resulting in catastrophic financial harm...